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Leyder "Aiden" Murillo, CFP®,
AWMA®, SE-AWMA®, MBA
Founder & Managing Director
Start Date
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Industry: 2013
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Wolfpack: Created in 2019
Education
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Bachelor of Science (BS) in Business Administration: Management, California State University Los Angeles
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Master of Business Administration (MBA) in Finance, Pepperdine University
Designations & Certifications
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CERTIFIED FINANCIAL PLANNER®
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Sports & Entertainment Accredited Wealth Management Advisor™
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Accredited Wealth Management Advisor™
Meet Aiden Murillo: Your Friendly Neighborhood Wealth Management Advisor
Leyder “Aiden” Murillo, CFP®, AWMA®, SE-AWMA®, MBA, is a CERTIFIED FINANCIAL PLANNER® professional, Accredited Wealth Management Advisor™ designee, and Sports & Entertainment Accredited Wealth Management Advisor™ designee. As the founder of Wolfpack Wealth Management, Aiden is committed to making trusted, high-quality financial planning accessible to more people—not just those with high net worth or investment minimums.
Aiden began his financial journey in 2013, fueled by a passion for markets and a desire to help others build financial confidence. Known as Your Friendly Neighborhood Wealth Management Advisor, he brings a down-to-earth, relationship-first approach to helping clients understand their finances and feel empowered to make smart, informed decisions.
As a fee-only fiduciary, Aiden works in the best interests of his clients at all times, offering personalized financial planning, investment management, and long-term wealth strategies. He brings a goals-based approach to financial planning—helping clients align their financial decisions with their personal values, aspirations, and life priorities. Aiden serves a wide range of individuals and families, including professional athletes, student-athletes, entertainers, educators, couples, young professionals, and small business owners. But if you don’t see yourself in one of those categories, don’t worry—Aiden would still love to meet with you. He believes the people who need financial guidance most are often those least likely to receive it, and he’s on a mission to change that.
Fluent in both English and Spanish, Aiden is proud to serve a diverse client base, including Spanish-speaking individuals and families, with culturally sensitive and personalized guidance. His experience spans from emerging investors to high-net-worth individuals, foundations, and institutional clients.
Aiden holds a Bachelor of Science in Business Administration from California State University, Los Angeles, and a Master of Business Administration (MBA) with a concentration in Finance from Pepperdine University. His education and designations equip him with the expertise to guide clients through tax optimization, retirement planning, investment strategy, wealth preservation, and more.
He also gives back to the community by delivering financial literacy presentations to first-year student-athletes through a partnership with Pepperdine Athletics, helping the next generation build strong money foundations early in life.
When he’s not working with clients, Aiden enjoys traveling, hanging with friends and family, or relaxing with his rescue dog, Teddy. He’s a lifelong Dodgers, Lakers, and Kings fan, proudly continuing his father’s legacy of passionate L.A. sports support—and recently, he's gotten hooked on pickleball.
Aiden works with clients nationwide through virtual consultations and in-person meetings in Denver, Los Angeles, and surrounding areas. Depending on the situation, he’s also available to travel to clients when needed—reflecting his commitment to being a truly hands-on, relationship-driven financial planner. Whether you’re building wealth, facing life transitions, or simply seeking clarity, he’s here to walk alongside you—with empathy, expertise, and the support of the pack.
"If you fail to plan, you are planning to fail."
- Benjamin Franklin
Seljalandsfoss, Iceland - September 2021
Teddy - July 2024
What are some interesting facts about you?
During my undergraduate studies, I was a Technology Paraprofessional (teacher's aide) at the Los Angeles Unified School District (LAUSD).
I studied abroad at the University of Oxford while attending Pepperdine University's MBA program.
My nickname, Aiden, was the Starbucks name one of my sisters gave me because they kept misspelling Leyder on the cups.
I enjoy traveling and discovering new places. I have circled the globe multiple times based on miles.
I am a notary public for the state of Colorado.
Why did you create Wolfpack Wealth Management?
I created Wolfpack Wealth Management because I saw a huge gap in the industry. While working at other firms, I noticed that many placed strict income and investable asset requirements on clients, leaving many people without access to crucial financial advice. That didn’t sit right with me. I vividly remember being in the middle of completing my MBA in Finance at Pepperdine University and having to turn away friends who were seeking financial help because they didn’t meet the firm’s minimum requirements. It was frustrating to see those who needed guidance the most left behind.
I wanted to change that. I believe everyone deserves access to a 'financial wolfpack'—a team that supports them through the often confusing and overwhelming world of personal finance. Wolfpack Wealth Management was born out of a desire to offer that support to people, regardless of income or asset level. My MBA gave me the entrepreneurial skills and the financial knowledge necessary to help clients truly understand their financial situation and reach their goals. And that’s exactly what I’m passionate about—making sure no one feels alone on their financial journey.
Did you know Wolfpack Wealth Management has a partnership with Pepperdine Athletics?
What is the past experience that helps you in your position?
Since beginning my finance advisory career in 2013, I have helped clients build wealth while also making sure their families are protected from uncertainty. I've also worked with high-net-worth clients, institutional clients, and foundations with their unique financial complexities and financial goals.
What is the common thing in the industry that potential clients face that you want to fix?
There's a broad misconception that having a financial advisor is only for the ultra-wealthy. It is not true, finance is universal, and everyone is unique in their financial life and goals.
One of my firm's core values is equality, which means everyone who needs access to financial advice should receive it regardless of net worth, income, or any other form of denying someone equal treatment.
What's your Archetype?
What is your background?
I was born and raised in Los Angeles, where my story began with my parents, who came to the U.S. from Mexico with little more than their work ethic and determination. Despite starting with almost nothing, my father was a savvy saver, and through years of effort, he began purchasing rental properties, transforming small steps into a better future for our family. Their persistence and resilience allowed them to raise my two older sisters and me, teaching us that hard work and gratitude go hand in hand.
Growing up, my parents instilled the values of helping others, respecting our neighbors, and treating them like family. These values, along with a deep respect for education, became the foundation for my life. I learned to cherish every piece of knowledge I acquired and developed a curiosity for financial markets that would guide my career. Over the years, I found myself drawn to helping families and individuals not just reach their financial goals but also to truly understand their unique challenges.
This journey ultimately led me to establish Wolfpack Wealth Management, where I combine my experience with my core values to help others secure the financial future they deserve. It’s a reflection of both where I come from and the passion I have for empowering my clients to succeed.
How do you emphasize Wolfpack Wealth Management's mission statement?
As a famous quote says, "Choose a job you love, and you will never have to work a day in your life." I chose to follow a job that I am passionate about. I remind my clients to focus on what they are most passionate about, whether it is their career or anything they enjoy doing. By doing this, it translates to their greater success while not stressing about finances.
What type of client do you work with?
Although we value not having any financial requirements or account minimums, we gladly like to work with athletes (including student-athletes), educators, married couples, young professionals, and business owners.
I have a connection with educators. My sister is an Administrator for Montebello Unified School District. I also worked as a teacher's aide during my university days. Therefore, I understand a teacher's personal and professional struggles. Working with a few who have become clients, I've noticed that their financial life is unique and complex, especially when dealing with retirement, investing for the first time, and putting their children through college.
Read more FAQs about working with us
What are your top three favorite Books/Movies?
The Intelligent Investor - Benjamin Graham
A Brave New World - Aldous Huxley
Animal Farm - George Orwell
The Night in Lisbon: A Novel - Erich Maria
What do you enjoy doing when you are not helping clients?
I enjoy spending time with my family, friends, and dog, Teddy (a rescue dog). I love traveling around the world and exploring new places. I've taken up pickleball.
I am a big Dodgers, Lakers & and Kings fan - just like my dad was.
